viernes, 17 de agosto de 2012

The Kardashian stealing looks - Conquering the eyewear field

The popular trio of sisters the Kardashian just launched their first collection of glasses for Sears Optical in association with Bruno Schiavi, fashion designer and owner of the multimillion dollar global powerhouse Jupi Corporation. This way they are venturing into the accessories field, after creating from perfumes to beach towels.  
The line offers elegance without needing a big budget, with prices from US$140, now available across the USA and Canada and soon to appear in The UK, Europe and The Middle East.
Many other socialites who have turned into celebrities due to a “reality show” end up in the world of business, like their friend Paris Hilton (who’s about to open her first store of accessories at my country Peru, but that is for another post ;))

Regarding the add, the sisters went for a matchy-matchy and classier look than what they are use to, it was not a thrilling look but Khloé did stand up among Kourtney or the bombshell Kim.

Kim, Khloe and Kourtney's add

Here are some of the models

So, what do you think about this eyewear line?

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